The Future of Nutrition Labeling for Food and Drinks in Europe

  • About the author
    • Disclaimer
  • EXECUTIVE SUMMARY
    • Nutritional labeling by country
    • Impact on consumers, manufacturers and retailers
    • NPD analysis
    • Conclusions and action points
  • Introduction
    • What is this report about?
      • Report definitions
      • Research methodology
    • Report structure
  • Nutritional labeling by country
    • Summary
    • Introduction
    • The three main front-of-pack labeling systems
    • Country analysis
      • Australia and New Zealand
      • The US
      • Canada
    • Focus on Europe
      • Voluntary labeling
      • Definitions according to the regulations
      • Restrictions on the use of certain health claims
      • What are the problems with the NHCR?
      • Advice for manufacturers with a negative opinion from Europe
      • Ireland
      • Nordic region
      • UK
  • The impact on consumers, manufacturers and retailers
    • Summary
    • Introduction
    • Consumers
      • Consumer confusion
      • Use of FOP labeling
      • Manufacturers: To label or not label?
      • Manufacturer confusion
      • Manufacturers must create a scheme that works
      • Costly business
    • Retailers
  • NPD analysis
    • Summary
    • Introduction
      • FOP nutritional labeling market in context
      • Definitions
      • Healthy foods or marketing tools?
    • The functional food and drinks market
      • The US functional food and drink market, by claimed health benefit
      • The European functional food and drink market, by claimed health benefit
      • The Asia Pacific functional food and drink market, by claimed health benefit
      • Bone health
      • Heart health
      • Digestive health
      • Energy
      • The diet food and drinks market
    • Category analysis
      • Bakery and cereals
      • Dairy
      • Soft drinks
      • Savory snacks
      • Confectionery
      • Antioxidants
    • The impact of FOP label regulation on innovation
      • Innovation will not be influenced
      • Regulation will have a negative impact on innovation
      • A switch to green claims
      • Product reformulation
  • Conclusions and action points
    • Summary
    • Introduction
    • The advantage will go to the first-movers
      • Grey areas
      • Price should be the biggest consideration by the industry
      • Cost of FOP labeling regulation
    • Other options in FOP nutrition labeling
      • Industry versus regulatory acceptance of major FOP nutrition labeling scheme
      • An outright ban on FOP nutrition labeling
      • Education from childhood through to adulthood
      • Product information smartphone apps
      • GDAs or traffic lights?
    • Conclusions and action points
      • Regulatory landscape versus consumer awareness of various health claims
      • Consider the price of your product: is it prohibitive or inclusive?
      • The importance of FOP nutrition labeling to attract first-time buyers to your product
      • Get external help if necessary
      • Nutrition labeling's role in corporate social responsibility
      • Consider offering more than one portion size
      • The use of nutrition labeling varies by country and category
      • Be wary of taking the lead at a time when nutrition labeling is a hot topic among regulators
      • Wait for a final decision
      • It is not mandatory to make a health or nutrition claim
      • Consider your options – and your key messages
      • Consider your target audience
      • Make claims and labels consumer-friendly
  • TABLES
    • Table: Understanding of FOP nutrition labels GDA labels
    • Table: Top 10 ‘fattest’ nations in the world
    • Table: Priority list for global retail and consumer goods companies in 2010
    • Table: Functional food and drink market value in Europe, the US and Asia Pacific, by country, 2007–12 ($m)
    • Table: US functional food and drink market value ($m), by claimed health benefit, 2002–12
    • Table: European functional food and drink market value ($m), by claimed health benefit, 2002–12
    • Table: Asia Pacific functional food and drink market value ($m), by claimed health benefit, 2002–12
    • Table: Diet food and drink market, Europe and the US ($m), 2006–10
  • FIGURES
    • Figure: Canada's voluntary Health Check FOP labeling scheme
    • Figure: EFSA nutrition and health claims approval timeline, 2008–09
    • Figure: GDA advertisement in Ireland
    • Figure: Sweden's Keyhole system has been adopted by Norway and Denmark
    • Figure: Reference points for labels during a product's life
    • Figure: Uncle Tobys Healthwise cereal and Amazing Grass
    • Figure: Seapoint Farms Edamame and Heartily Healthy Cream - Angel Technology
    • Figure: Sales of the major probiotic markets ($), 2003–13
    • Figure: Pre-Probiotic Enhancer Beverage and Moody Muesli
    • Figure: NuBar Rich Dark Chocolate Candy Bars
    • Figure: Top 10 claims in food and drinks and claim share by category in new product launches (%), 2009
    • Figure: Zdrayvery - Yogurt Pitevoy
    • Figure: Innovative Beverage Products MaxImmune shot and Comotion 2x
    • Figure: Glennys Low fat Soy Crisps
    • Figure: Bora Bora’s organic vegan bars and Khosian Honeybush tea
    • Figure: Industry versus regulatory acceptance of major FOP nutrition labeling schemes
    • Figure: Regulatory landscape versus consumer awareness of various health claims in Europe

Report

Published by
Business Insights
Published on
19 Aug 2010
Product code
BI00014-029
Pages
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