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Report title
Keywords
Future Trends and Growth Opportunities in Vitamins and Minerals
About the authors
Disclaimer
EXECUTIVE SUMMARY
Market drivers and pressures
Regulatory environment
Market analysis
Applications of vitamins and minerals in food and drinks
Future trends and strategies
Market drivers and pressures
Summary
Introduction
Definitions
Market overview
Economics
Market growth areas
The end of one size fits all
The seniors market
The weight control/loss market
The male specific market
The child market
The pregnancy/conception market
Personalized nutrition and nutrigenomics
Market resistors
Botanicals/superfoods
Negative media coverage
Regulatory environment
Summary
Introduction
Regulation in the EU
European Food Safety Authority
Regulation of food supplements in the US
Policy on food fortification
Labeling of dietary supplements (101.36)
Health claims relating to foodstuffs
Regulatory environment in Japan
Regulatory issues – opportunities and threats for manufacturers
Future US regulations
Europe
EU Food Supplements Directive: still a danger for vitamin and mineral markets?
The future regulatory environment
Market analysis
Summary
Introduction
The global market
Mature markets
United States
Japan
Western Europe
UK
Emerging markets
Brazil
Eastern Europe
Innovation and NPD
Regional analysis
Claims analysis
Conclusion
Application of vitamins and minerals in food and drinks
Summary
Introduction
Key minerals
Calcium
Magnesium
Phosphorous
Potassium
Sodium
Trace elements
Chromium
Copper
Fluoride
Iodine
Iron
Manganese
Selenium
Zinc
Fat-soluble vitamins
Vitamin A (retinol)
Vitamin D
Vitamin E
Vitamin K (phylloquinone/vitamin K1)
Water soluble vitamins
Vitamin C (ascorbic acid)
Folate
Niacin (nicotinic acid/vitamin B3)
Vitamin B2 (riboflavin)
Vitamin B1 (thiamine)
Vitamin B6 (pyridoxine)
Vitamin B12 (cobalamin)
Clinical trials with vitamins and minerals
Future trends and strategies
Summary
Introduction
Emerging markets
Adapting to regulation
Novel delivery systems and packaging
Source transparency
Personalized nutrition
Microencapsulation
Conclusions
Appendix
Scope
Methodology
References
Annex 1
Nutrition claims with respect to Regulation 1924/2006/EC
TABLES
Table: Targeting specific demographic groups
Table: Summary of key food and drinks legislation – EU
Table: Summary of key food and drinks legislation – US
Table: Nutrients which may be added to foodstuffs in US
Table: Summary of key food and drinks legislation in Japan
Table: Approved FOSHU products
Table: Selected vitamins and minerals markets ($m), 2010–2015e
Table: Top 15 product claims on vitamins and minerals 2009/2010
Table: Summary of key minerals
Table: Summary of trace elements
Table: Summary of fat-soluble vitamins
Table: Summary of water soluble vitamins
FIGURES
Figure: Healthcare expenditure in developed economies (spend as a % of GDP), 1977 and 2007
Figure: Specialized targeting of vitamin supplements
Figure: Selected Vitabiotics supplements
Figure: Increase in population of over 60s (m), 2010–20
Figure: Percentage of male personal care shoppers (UK), 2005–09
Figure: Multivitamin Gummy Bears from FitVits
Figure: Vitabiotics Pregnacare range
Figure: Summary of EU authorization procedure
Figure: Global vitamins and minerals market ($bn), 2010–2015e
Figure: Selected vitamins and minerals markets ($m), 2010–15e
Figure: Segmentation of the Western European vitamins market, 2010
Figure: Segmentation of the Western European minerals market, 2010
Figure: Regional breakdown of product launches, 2007–10
Figure: Breakdown of product type, 2009–2010 launches
Figure: Number of clinical trials involving supplements, 2005–2010e
Figure: Nutrivute liquid multivitamin shots
Report
Published by
Business Insights
Published on
23 Nov 2010
Product code
BI00011-017
Pages
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