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Type Product title / description Pub Price
Case Studies
Case Studies

Two's company: eBay, Symantec, and Hewlett-Packard to restructure

In just 10 days in 2014, eBay, Hewlett-Packard, and Symantec all announced that they are to split into two independent companies. This case study analyzes their recent financial performance, explains the splits and examines the reasons behind them.

Published By MarketLine
27 Oct 2014 $495
Buy
Case Studies
Case Studies

Halal: Boom market held back by significant challenges

This case study introduces the global halal market concept and analyses factors behind its rapid growth, as well as challenges to its further development.

Published By MarketLine
23 Oct 2014 $495
Buy
Case Studies
Case Studies

Sports Direct: Innovation in sports retail: Leveraging the power of brands

This case study examines the growth and success of Sports Direct International Plc, the business strategy of the company; particularly the acquisition and use of sports and lifestyle brands and store retail strategy.

Published By MarketLine
23 Oct 2014 $495
Buy
Case Studies
Case Studies

Stevia - Sugar substitute - New trends in the beverage market

This case study looks at the introduction of Stevia products to the beverages market, and its size and growth over recent years. It presents the new drinks present in the market, the major players, and takes a look at changing customer tastes.

Published By MarketLine
17 Oct 2014 $495
Buy
Case Studies
Case Studies

Pop-Up Stores: A growing retail strategy

This case study examines the pop-up retail sector. It looks at the growth and evolution of pop-up retail, why retailers use this tactic, problems faced by pop-up stores, and what the future may hold for the sector.

Published By MarketLine
19 Sep 2014 $495
Buy
Case Studies
Case Studies

The UK organic market: Recovery and expansion

Sales of organic products in the UK grew in 2013, following four years of contraction. This case study looks at how the organic market is defined, product requirements, & the organic produce, organic health & beauty, & organic textiles industries.

Published By MarketLine
12 Sep 2014 $495
Buy
Case Studies
Case Studies

Ulmart: Hybrid retail format beats challenges of Russian market

Ulmart, an Amazon-style marketplace, is Russia’s largest internet business and fastest growing retailer, with revenue exceeding $1bn in 2013. This case study analyzes Ulmart’s business model, exceptionally well-suited to the Russian market.

Published By MarketLine
09 Sep 2014 $495
Buy
Case Studies
Case Studies

Nintendo Co., Ltd: Can software save the Wii U?

With the Wii U failing to meet expectations, this case study analyzes Nintendo's recent financial woes, and assesses the company's efforts to get its latest home console back on track through the utilization of its strong character and software IP.

Published By MarketLine
08 Sep 2014 $495
Buy
Case Studies
Case Studies

adidas AG: Bumpy road on Route 2015

adidas's five year strategic plan, Route 2015, aims to grow sales and profit. However, a disappointing H1 2014 jeopardized this. This case study analyzes the reasons behind adidas's financial performance and looks at possible changes to the strategy.

Published By MarketLine
05 Sep 2014 $495
Buy
Case Studies
Case Studies

Samsung Electronics Co., Ltd.: Is the SmartThings acquisition a smart thing?

This case study examines the emerging Internet of Things trend, assesses Samsung and its closest rivals' current position in the market, and analyzes Samsung's recent movements in the field, including its recent acquisition of SmartThings.

Published By MarketLine
29 Aug 2014 $495
Buy

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