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Type Product title / description Pub Price
Case Studies
Case Studies

Beats by Dre: What does Apple stand to gain?

On May 28, 2014, Apple announced that it was acquiring Beats Music and Beats Electronics for a total of $3bn. This case study assesses the Beats business, as well as the motivation for the high-profile deal, which was completed on August 1, 2014.

Published By MarketLine
05 Nov 2014 $495
Buy
Case Studies
Case Studies

Ethical supply chain management: How retailers can ensure products are ethically sourced

To ensure that their products are ethically sourced, apparel companies are using codes of practise, tracing supply chains, auditing suppliers, and making improvements in working conditions. However, much remains to be done.

Published By MarketLine
01 Nov 2014 $495
Buy
Case Studies
Case Studies

PepsiCo: Does Trian have a case for a spinoff?

Explores PepsiCo's current economic status and how Trian investment is seeking to change the company. Assesses both the Trian proposal and PepsiCo's current strategy and which one is likely to prevail.

Published By MarketLine
30 Oct 2014 $495
Buy
Case Studies
Case Studies

Two's company: eBay, Symantec, and Hewlett-Packard to restructure

In just 10 days in 2014, eBay, Hewlett-Packard, and Symantec all announced that they are to split into two independent companies. This case study analyzes their recent financial performance, explains the splits and examines the reasons behind them.

Published By MarketLine
27 Oct 2014 $495
Buy
Case Studies
Case Studies

Halal: Boom market held back by significant challenges

This case study introduces the global halal market concept and analyses factors behind its rapid growth, as well as challenges to its further development.

Published By MarketLine
23 Oct 2014 $495
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Case Studies
Case Studies

Sports Direct: Innovation in sports retail: Leveraging the power of brands

This case study examines the growth and success of Sports Direct International Plc, the business strategy of the company; particularly the acquisition and use of sports and lifestyle brands and store retail strategy.

Published By MarketLine
23 Oct 2014 $495
Buy
Case Studies
Case Studies

Stevia - Sugar substitute - New trends in the beverage market

This case study looks at the introduction of Stevia products to the beverages market, and its size and growth over recent years. It presents the new drinks present in the market, the major players, and takes a look at changing customer tastes.

Published By MarketLine
17 Oct 2014 $495
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Case Studies
Case Studies

Pop-Up Stores: A growing retail strategy

This case study examines the pop-up retail sector. It looks at the growth and evolution of pop-up retail, why retailers use this tactic, problems faced by pop-up stores, and what the future may hold for the sector.

Published By MarketLine
19 Sep 2014 $495
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Case Studies
Case Studies

The UK organic market: Recovery and expansion

Sales of organic products in the UK grew in 2013, following four years of contraction. This case study looks at how the organic market is defined, product requirements, & the organic produce, organic health & beauty, & organic textiles industries.

Published By MarketLine
12 Sep 2014 $495
Buy
Case Studies
Case Studies

Ulmart: Hybrid retail format beats challenges of Russian market

Ulmart, an Amazon-style marketplace, is Russia’s largest internet business and fastest growing retailer, with revenue exceeding $1bn in 2013. This case study analyzes Ulmart’s business model, exceptionally well-suited to the Russian market.

Published By MarketLine
09 Sep 2014 $495
Buy

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