All Research on Household Products

Insight

Report
Report

Marketing To Families With Kids Part 2: How and When To Target Dads

Fathers are increasingly involved in FMCG purchasing decisions, whether they are in traditional nuclear families, stay-at-home dads, single dads or same-sex dads. But marketers have far less information on dads than they do on moms.

Published By Datamonitor
$2795
Buy
Brief
Brief

Seize+Adapt Case Study: Wider applications for a weed killer easy-dose bottle

This case study is part of Datamonitor Consumer's Pack-Track Seize+Adapt research and explores how an easy-dose weed killer pack could potentially be used for other applications.

Published By Datamonitor
$400
Buy
Brief
Brief

Blurring Gender Boundaries in FMCG

An evolving consumer landscape has created valuable opportunities for certain product categories to target traditionally overlooked gender-based segments.

Published By Datamonitor
$1995
Buy

View all Insight >>

Market Data

Interactive Model
Interactive Model

Interactive Data: Brand Switching Behavior in Personal Care and Household Care

This interactive data model explores brand loyalty and shopping attitudes within the Personal Care and Household Care sectors. Filters can be used to view the data for a number of different consumer segments.

Published By Datamonitor
$10000
Buy
Interactive Model
Interactive Model

Next Generation Emerging Markets: Local vs International Brand Preference by FMCG Sector

This interactive model compares consumers’ preference for local and international brands in six key FMCG sectors. Filters can be used to view the data for a number of different consumer segments.

Published By Datamonitor
$10000
Buy
Interactive Model
Interactive Model

Time Spent Consuming Media

This interactive model illustrates how much time consumers spend using media each day. The data is sourced from Datamonitor Consumer’s data model, “Daily time spent consuming media.” An accompanying PowerPoint report draws key insights from the data.

Published By Datamonitor
$10000
Buy

View all Market Data >>

Profiles

Company Profile
Company Profile

Henkel AG & Co. KGaA

Henkel AG & Co. KGaA (Henkel or 'the company') is a Germany-based company with business interests in laundry and home care, cosmetics/toiletries, adhesives, sealants and surface treatment products. The company operates worldwide. It is headquartered in Dusseldorf, Germany and employed 46,850 people as of December 31, 2013.

Published By MarketLine
$175
Buy
Company Profile
Company Profile

The Procter & Gamble Company

The Procter & Gamble Company (P&G or 'the company') is one of the world's largest consumer goods companies. It markets branded products in beauty, health, fabric, home, baby, family, and personal care categories. The company operates in the Americas, Europe, the Middle East and Africa (EMEA) and Asia. It is headquartered in Cincinnati, Ohio and employed about 118,000 people as of June 30, 2014.

Published By MarketLine
$175
Buy
Company Profile
Company Profile

Church & Dwight Co., Inc.

Church & Dwight (C&D or 'the company') manufactures and markets a range of household, personal care and specialty products. The company operates in the US, the UK, Canada, China, Mexico, France, Brazil and Australia. It is headquartered in Ewing, New Jersey and employed about 4,200 people as on December 31, 2013.

Published By MarketLine
$175
Buy

View all Profiles >>

No help is available.