Reports and Briefs on Beverages - Alcoholic

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Type Product title / description Pub Price
Report
Report

Profiting From Consumer Mega-Trends in Asia Pacific: Sensory

Covering topics such as brand loyalty, consumers' propensity to experiment, the appeal of authenticity, and trading-up prevalence, this report is a comprehensive guide to the Sensory mega-trend and how it influences Asia Pacific consumers

Published By Datamonitor
17 Dec 2009 $1595
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Report
Report

Profiting From Consumer Mega-Trends in Asia Pacific: Individualism

Covering topics such as the rise of self-expressive values, the desire for customization, and the growing prevalence of 'self-branding', this report is a comprehensive guide to the Individualism mega-trend and how it influences Asia Pacific consumers

Published By Datamonitor
11 Dec 2009 $1595
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Brief
Brief

MarketWatch: Drinks - December 2009

This month's Drinks MarketWatch finds that Australia was one of the main countries to have driven global energy drink volumes up in 2008. Category developments and changing consumer approaches to managing energy levels have been important to growth.

Published By Datamonitor
01 Dec 2009 $200
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Brief
Brief

MarketWatch: Drinks - November 2009

This month's Drinks MarketWatch finds that manufacturers have begun to exploit the growth of energy drinks by introducing products designed to have the opposite effect and relax the user targeting consumers under pressure in today's stressful world.

Published By Datamonitor
30 Oct 2009 $200
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Brief
Brief

Product Alert - October 2009

Japan's fully matured luxury market, coupled with recession-driven frugality, has necessitated a re-evaluation of how high-end goods such as luxury wines are marketed in the country, as this month's Product Alert reveals.

Published By Datamonitor
22 Oct 2009 $200
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Report
Report

Global Consumer Trends: Comfort

This report is a comprehensive guide to the Comfort mega-trend and how it influences consumers globally. It covers important consumer and marketing topics such as cocooning, nostalgia, simplicity, fear, trust and economic downturn induced uncertainty

Published By Datamonitor
29 Sep 2009 $3995
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Brief
Brief

Product Alert - September 2009

Pear cider is currently enjoying a renaissance in the UK, as this month's Product Alert reveals. Revived by clever marketing, the beverage has achieved success as a less sweet alternative to apple cider.

Published By Datamonitor
25 Sep 2009 $200
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Brief
Brief

MarketWatch: Drinks - September 2009

This month's Drinks MarketWatch discusses the fact that despite the recession, manufacturers are forging ahead with greener packaging innovations. The plastic bottle has seen some promising developments that could rehabilitate its wasteful image.

Published By Datamonitor
03 Sep 2009 $200
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Brief
Brief

Product Alert - August 2009

This month's Product Alert looks at recent calls in Australia for a ban on the sale of high-caffeine drinks. The proposal, which seeks tighter regulation on the sale of energy drinks to children, highlights the growing vilification of the industry.

Published By Datamonitor
03 Sep 2009 $200
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Brief
Brief

MarketWatch: Drinks - August 2009

This month's Drinks MarketWatch looks at the bottled water market and the possible impact of a ban on the beverages in an Australian town. The industry has proved successful in Australia but marketers must ensure that such incidents remain isolated.

Published By Datamonitor
03 Aug 2009 $200
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