Audi AG has unveiled the 2013 Audi A3 with 4G LTE wireless connectivity powered by the second generation Gobi multi-mode 3G/4G LTE chipset, the MDM9215, by Qualcomm Technologies, Inc., a wholly owned subsidiary of Qualcomm Incorporated.
With peak data rates approaching 100 megabits per second, the enhanced Audi connect services in the A3 are expected to transform the user experience and provide enhanced features such as an in-car Wi-Fi hotspot, Internet radio, Web services and an augmented navigation system that presents street level visual imagery streamed to the vehicle, the company said.
The Gobi MDM9215 chipset will be implemented by Audi in the automotive module. The solution will power Audi connect with 4G LTE speeds and is designed to enable enhancements to real-time navigation, weather and travel information while providing ultra-fast Wi-Fi hotspot access for up to eight devices in the car, the company added.
"We hope to introduce to automobiles the same 4G LTE connectivity that Qualcomm brought to today's leading smartphones and mobile computing devices," said Kanwalinder Singh, senior vice president of business development, Qualcomm Technologies, Inc.
"The capabilities of the MDM9215 chipset allows Audi to define a new in-car media experience, including viewing and interacting with content on the head unit as well as on passengers' own Wi-Fi-connected smartphones and tablets, all at 4G LTE speeds."